LYLM 2022

Love Your Local Market

Square Cactus has been managing the national campaign Love Your Local Market since 2018. The success of the awareness campaign has increased each year and in 2022:

  • Over 26 million people read messages from the 2022 campaign, which was an increase of 85% over the 2021 autumn campaign
  • Social Media interactions were at a record 27.5K – which beats the previous record by 37%
  • There were nearly 400 news stories published about the campaign
  • A record number of people downloaded the NABMA digital assets
  • The campaign was publicly supported by the Prime Minister and other leading Westminster politicians


Picture of Ian Holmes
Ian Holmes
Ian Holmes is the founder of Square Cactus and is passionate about his hometown, Blackburn.

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