Square Cactus has been managing the national campaign Love Your Local Market since 2018. The success of the awareness campaign has increased each year and in 2022:
- Over 26 million people read messages from the 2022 campaign, which was an increase of 85% over the 2021 autumn campaign
- Social Media interactions were at a record 27.5K – which beats the previous record by 37%
- There were nearly 400 news stories published about the campaign
- A record number of people downloaded the NABMA digital assets
- The campaign was publicly supported by the Prime Minister and other leading Westminster politicians